Ford is maintaining the Goodwood Festival of Pace colorful in celebration of Delight Month. It is bringing a truck known as the Very Gay Ranger Raptor to the party.
The rainbow-colored truck, which also has gold accents, will do much more than just capture eyes and a just take a run up the hill — it will be employed to assist get consideration in direction of what Ford is contacting “Tough Talks”.
These talks will include homosexual Welsh rugby player Gareth Thomas, racing driver Abbie Eaton, comedian Catherine Bohart, and Lord March. The dialogue will be about how the automotive business can be additional inclusive for the LGBTQIA+ neighborhood.
This is not the to start with Very Gay Ranger to exist — the authentic truck was a project of Ford of Germany, developed for the Christopher Avenue Day celebration in Cologne. It came about as a reaction to a social-media user contacting the company’s Performance Blue paint colour “very gay.” So, in a little bit of trolling the homophobes, Ford turned a adverse into a favourable.
Not only that, but people who have a nose for the record of Ford in Europe, the Extremely Gay Ranger was also a homage to a rainbow-coloured Ford Ka pickup conversion that was created in 1998, also for the Christopher Avenue Working day celebration.
It is naturally Pride Month below in the States, far too, and Ford has celebrated by setting up a Ford Bronco Wildtrak with the similar paint scheme. It debuted at the Memphis Satisfaction Fest this month.
[Images and video: Ford]
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